Social Persuasion – Sophomores


Social Persuasion
This assignment introduces persuasive advertising. Persuasive advertising is a component in an overall advertising strategy that normally seeks to entice consumers into purchasing specific goods or services, often by appealing to their emotions and general sensibilities. In this case, our students chose current topics that were relevant and meaningful to them, in the hopes of influencing their audiences beliefs, attitudes, intentions, motivations, or behaviors.































































Multimedia Communications.
Eat. Sleep. Create. Repeat.



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